Posted on Mar 15, 2021 In Strategy
What is content marketing? How does it differ from advertising? Should content marketing be a part of your marketing mix? Content marketing is a ...
Posted on Dec 16, 2020 In Digital Marketing
Business Insights: What is your company/organization? What is your company’s mission statement? What is your product/service offering? How does the product/service work? If there ...
Posted on Dec 09, 2020 In Digital Marketing
Did you know that if you are considered a 501(c)(3) non-profit organization, your organization is qualified to use Facebook’s Fundraising features? You may have ...
Posted on Oct 26, 2020 In Digital Marketing
If you’re a business owner or work at any business that is trying to make money, you have heard of digital advertising before. You ...
Posted on Sep 29, 2020 In Digital Marketing
A couple of years ago, I was working as an intern for a small company located in Gainesville, Florida. One of my main responsibilities ...
Posted on Aug 24, 2020 In Strategy
Geotargeting has been a buzz word for marketers since it’s conception. But does it really work? Does it actually have value for your business? ...
Posted on Jul 07, 2020 In Digital Marketing
Social Media is powerful. It’s one of the best tools in a marketer’s tool belt. The thing that makes social media so great of ...
Posted on Jun 24, 2020 In Lifestyle
These uncertain times have been challenging in almost every aspect of our lives. It seems like our country is having to push the reset ...
Posted on Apr 27, 2020 In Digital Marketing, Traditional Advertising
So often clients will ask me whether traditional or digital advertising would work better for them. My answer is normally the same: if you ...
Posted on Apr 21, 2020 In Digital Marketing
Having trouble reaching your target audience while they’re at home? Want to send a monthly newsletter out to your customer base but don’t know ...
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